Creating a scalable UI design system for this disruptive IT software solutions provider


Client: Zynstra, provider of enterprise class Hybrid IT solutions to SMEs

Product/Service: Local & Cloud based IT PaaS/SaaS

Industry: IT

Activity: Stakeholder Engagement, Best of Breed Review, Design Audit, Design Studios (Sketching), Rapid Prototyping, UI Direction, Atomic UI Design System, Design Pattern Library 

UI UX design portfolio


At first, Zynstra approached Super User Studio when in start-up mode and pitching for investment in order to enhance visual design standards across their product suite and prepare them for growth. This necessitated a redesign of their user interface identity and the creation of a platform agnostic design pattern library. Acknowledging the limitations on resources at this stage of the company’s growth, this library served to support the development team as they rapidly expanded the scope and capabilities of their solutions.

After a few investment cycles and significant international growth, Zynstra asked SUS to produce a more extensive redesign of their Control Centre platform. This involved a number of collaborative design studios and rapid sketching and prototyping sessions to more fully understand the nature of the business, the roles of its user types and how the platform architecture might better support their needs. Given Zynstra’s unique partnership with HP, we utilised the Grommet.io framework (from HP Labs) to create the foundations of a future-facing and ground breaking service in the Hybrid IT space.

Zynstra recently won the Most Innovative Product by UK Cloud Awards.

UI design development

UI design London


  • Created a consistent design language across Zynstra’s SaaS application suite. This supported speed and efficiency of development, enabling them to get updates out to market more quickly
  • Raised the UI design standards of their platform
  • Enhancing the experience for one user type in particular resulted in the platform being more self-serve and reduced calls to the support centre
  • Supported competitive advantage by making the platform responsive

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Have any questions? Contact Odette today:

Odette Colyer

Tel: +44(0)20 3507 0462
Email: hello@superuserstudio.com

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